News
NZ Roundtable for Sustainable Beef Conference 2024
Date: May 21, 2024
Murray had the privilege of attending the New Zealand Roundtable for Sustainable Beef’s annual conference and AGM in Christchurch in May. Joining forces with industry leaders like McDonald’s, Fonterra, Beef + Lamb New Zealand, and the SPCA, we delved into the future of sustainable beef.
The event kicked off with an evening of networking, allowing us to connect with fellow members and meet some of the Board. The highlight of the second day was a field trip to a large dairy and dry stock operation south of Rakaia. Despite the weather challenges, we toured the farm and gathered in a wool shed to hear from key speakers. Their insights into what sustainable beef means to their operations were enlightening. Notably, McDonald’s shared their perspective, underscoring the initiative’s importance to their future.
The conference wrapped up with a final session back at our hotel, followed by an enjoyable evening of food, drinks, and camaraderie.
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